Why do Realtors keep pressing price? I know that there is this perception of agents as self serving and just looking for a commission. But is that it? I discuss the importance of price here often. Maybe the reason that they keep telling you that your home is worth less than you think is because,… [Continue Reading]
More From the Bad MLS Photo File

Just in case you’re lulled into thinking that agents and sellers have gotten the message about the importance of great photography in a listing, I thought I’d share with you some samples of the worst from the Orange County area (my service area). Well, I Should Hope So! If I buyer would think, ‘Well, I… [Continue Reading]
I Can’t Sell Your Home If I Can’t Get IN!
Making your home accessible and easy to show is something I’ve mentioned before, but it bears repeating. Why? Let me share what it’s like to set up showings through the eyes of an agent. Monday, I planned to show some 4 properties in Irvine, California to some clients that were coming in from out of… [Continue Reading]
I Can't Sell Your Home If I Can't Get IN!

Making your home accessible and easy to show is something I’ve mentioned before, but it bears repeating. Why? Let me share what it’s like to set up showings through the eyes of an agent. Monday, I planned to show some 4 properties in Irvine, California to some clients that were coming in from out of… [Continue Reading]
Maybe the Solution Isn’t a $700 Billion Bailout

There has been much discussion about the big bailout. But in case anyone with any influence is listening – I have an idea that could make a big contribution to our market recovery. Just call anytime and I’ll share my insight with you – from the trenches. I’ll be waiting for your call. For the… [Continue Reading]
But I Can’t Afford to Stage My Home!
There is no question that staging can be an expense – but it may be one expense that is worth every dime. In many areas of the country, prices are currently declining. If you list your vacant home and it languishes on the market for 90 days, even 6 months, values may very well have… [Continue Reading]
But I Can't Afford to Stage My Home!
There is no question that staging can be an expense – but it may be one expense that is worth every dime. In many areas of the country, prices are currently declining. If you list your vacant home and it languishes on the market for 90 days, even 6 months, values may very well have… [Continue Reading]
Great Park’s First Pumpkin Harvest in Irvine

October 25th, from 2:00 to 5:00, the Orange County Great Park in Irvine will host their first Great Park Pumpkin Harvest. Bring the whole family for all kinds of fun with a pumpkin patch, pumpkin decorating, games, petting zoo, and mask making. At 3:00 there will be a Monster Mash and at 4:00 there will… [Continue Reading]
Advice to a Struggling Seller
I recently had a reader leave the following comment looking for some direction and a solution: Hi, Your ‘about this site’ said you would like to hear from sellers who are struggling. Here’s my story. I am building a new home, so I HAVE to sell (technically I qualify for both mortgages, but it’s not… [Continue Reading]
