The Hits Keep On Comin’

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The other day, I mentioned my astonishment at the Housing Affordability and Stimulus Plan and how it really leaves California (the most troubled housing markets in the country) out in the cold. Then the announcement came regarding an $8,000 tax credit.  Forgive me, but whoop-dee-do. While this may be meaningful in the lower price points,… [Continue Reading]

State of the OC Market

Recently Jonathon Lansner posted a podcast that he did with Steven Thomas of Altera Real Estate.  Great information whether you are a buyer or seller in Orange County.  Mr. Thomas posts his Market Time Report every two weeks and continues to be an excellent resource for analysis on Orange County real estate. If you are… [Continue Reading]

What Comes Out of the ‘Black Hole’

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After years in this business, my husband has learned a few realities about my business: “I just have to return this one phone call.”  Translation: 30 minutes and several phone calls. “I just have to run down to my office and shoot out a quick email.”  Translation: 20 + minutes in the office. “I’ll be… [Continue Reading]

Evaluating the Competition – Your Neighborhood May Be the Tip of the Iceberg

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If you live in an area that has planned communities and tracts, it’s easy to study the comparable sales for your area to assess value and pricing.  In Orange County, it’s the first place I go when trying to determine a price for a listing.  But don’t fall into the trap of thinking the homes… [Continue Reading]

The Stimulus Plan -Big Miss for Orange County

The Homeowner Affordability and Stability Plan was recently released.  It attempts to address some of the issues that the current housing market is struggling with and I have been through some of the details and as it currently is written, I’m disappointed. Near the end of December last year I posted the article about about… [Continue Reading]

Snow in Orange County?

Okay – maybe not technically snow but it sure looked like it.  This mornings hail storm was photographed and posted on Twitter by @dawnmiller.  Thanks Dawn for allowing me to share your cool photos. These were taken in Lake Forest in South Orange County (click on them for the full view):

Seller Mistake Examined – ‘They Can Always Make An Offer’

If you have uttered these words, “They can always make an offer” as a justification for not doing a price reduction, it is very likely that you are overpriced.  Why?  Let’s examine this just a bit. First a disclaimer of sorts.  This may piss you off.  I know.  This conversation generally pisses people off.  Most… [Continue Reading]

Seller Mistake Examined – 'They Can Always Make An Offer'

If you have uttered these words, “They can always make an offer” as a justification for not doing a price reduction, it is very likely that you are overpriced.  Why?  Let’s examine this just a bit. First a disclaimer of sorts.  This may piss you off.  I know.  This conversation generally pisses people off.  Most… [Continue Reading]

The Bottom – Are We There Yet?

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Remember those long car rides that seemed to last forever?  I used to pester my poor parents with the tired question, “Are we there yet?”  As a mother to 3 kids, 10 and under, I’m now on the receiving end of that tired question. This Orange County real estate market is one of those long… [Continue Reading]

Will Offering Incentives Make a Difference in Getting My Home Sold?

Occasionally I see various types of incentives being offered in the MLS that are meant to increase showings and subsequently get a home sold.  So let’s talk about incentives.  What kinds of incentives can you offer – and do they work?  What are the pros and cons? Agent Incentives – This is an incentive offered… [Continue Reading]